About Me

With a diverse career spanning multiple sectors, I have run my own PR company and worked at the Director level for leading PR agencies. My expertise includes news generation, copywriting, strategic communications, client management, sales, business development, and social media management.

I studied French and Italian at the University of Birmingham and the University of Florence, Italy, and have worked in PR since graduation—aside from a few interesting detours as a Prime Central London lettings agent and an Italian Government Bonds broker in the City!

My career in PR has been incredibly varied. Over the years, I have covered everything from advertising to adhesives, child care to carpets, makeup to The Muppets, perfume to parenting, and travel to toiletries. Notably, I was part of the team that introduced the first Triple Therapy Treatment with anti-HIV drugs into Europe and worked with the UNFPA/Rockefeller Foundation’s “Partners in Population and Development,” advocating contraception and family planning in developing countries.

I have also managed PR for major sporting events, including acting as Australia PR Manager for the Supercross Nationals (Motocross) and handling media for boxing and triathlon. Additionally, I have served as a publicist for celebrity chefs and their restaurants in Sydney.

For many years, I ran my own PR business, PR Chicks, in Australia, working with clients both locally and in the UK. I also played a key role in expanding Ere Perez Natural Cosmetics into Europe as their European Sales Manager, growing the business to over 20 stockists before transitioning it to a larger distributor.

After 11 years in Sydney, I moved to Spain in 2012 before returning to the UK in 2013, settling in Limpsfield, Surrey—a beautiful rural spot near the North Downs, yet within easy reach of London (when Southern Rail cooperates!).

Now, under the working name of The Word Bird, I focus on helping small businesses with PR, copywriting, marketing, social media, and websites. I am passionate about supporting local businesses and high streets, wearing several hats in this regard:

• Marketing & Events Manager for The Oxted Business Improvement District (@loveoxted), promoting Oxted town centre and its businesses.
• Publisher & Editor of www.limpsfieldsurrey.com and @limpsfieldsurrey social media, highlighting local activities, charities, and businesses.
• Clerk for Limpsfield Parish Council.

I also contribute to local media outlets, including Tandridge Independent, Limpsfield Parish News, Oxted Local, and County Chronicle.

Beyond PR, I am a lead invigilator and occasional cover teacher at Oxted School, serve on the National Trust Local Committee for Limpsfield Common, and volunteer as a Surrey Hills Ranger.

I thrive on variety and love making a difference—whether for businesses, communities, or the great outdoors!